-
All-in-one toothpastes brighten shelves
Consumers are becoming more aware that keeping the mouth and teeth clean is a key component of a healthy lifestyle. Other factors driving sales of oral care products include the burgeoning older population in the United States needing more oral health care, and the demand for natural and cosmetic solutions to dental health issues.
-
No. 1 Flonase to face strong competition
The allergy space will continue to heat up significantly in 2017 as marketers pollinate the airwaves with advertisements promoting their latest brand introductions. GSK Consumer Healthcare will have its hands full defending the Flonase franchise, now the No. 1 allergy remedy on the market. Not only is there another nasal corticosteroid on the market — McNeil Consumer’s Rhinocort launched earlier this year — but Flonase faces increasing private-label and brand competition.