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Rebranded LexisNexis Risk Solutions in the Pharmacy market helps leverage big data
ATLANTA – LexisNexis Risk Solutions, a leading provider of data, analytics and technology, on Monday announced the rebranding of Health Market Science, its most recent acquisition, as LexisNexis Risk Solutions in the Pharmacy market. The rebranding initiative reflects the organization’s commitment to combine its industry-leading public records footprint and prescriber data, leveraging analytics and big data technology in the pharmacy space.Advanced, specialty segments boost a draining category
Battery sales are suffering in the drug store channel, with channel sales dipping nearly 3% for the 52 weeks ended Dec. 27, 2015, according to IRI data. But, there are growth opportunities in the category in the advanced alkaline, hearing aid and specialty batteries segments.