Kellogg’s casts a spell with potion-inspired ‘Hocus Pocus 2’ cereal
The release of Disney’s “Hocus Pocus 2” is still a month away, but Kellogg’s is getting into the witchy spirit.
Recently, the brand announced the release of its Kellogg’s Disney Hocus Pocus 2 cereal, which will give fans of the film a chance to celebrate the Sanderson Sisters at breakfast.
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Featuring a blend of berry brew flavors, the cereal has purple, orange and yellow star-shaped pieces that are topped with purple flecks reminiscent of the Sanderson Sisters’ robes.
“Disney’s Hocus Pocus has been a part of family Halloween traditions for years,” said Sadie Garcia, director of brand marketing at Kellogg All Family Cereal. “Now, with Kellogg’s Disney Hocus Pocus 2 cereal, families can celebrate spooky season alongside the Sanderson Sisters as they return on Disney+ this fall.”
Available for a limited time at retailers nationwide, Kellogg’s Disney Hocus Pocus 2 cereal comes in a 7.7-oz. box that retails for $4.29 and a 12-oz. box for $5.29.
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“Hocus Pocus 2” will be streaming only on Disney+ on Sept. 30.