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  • Beauty retailer outperforming all others in social media run up to Black Friday
    With the Black Friday weekend nearly here, there are clear winners when it comes to social media engagement.
     
    At the head of the class is Sephora, with 2.4 million consumer interactions (reactions, comments, shares, retweets, favorites) across Facebook, Twitter and Instagram. Sephora’s top status is being driven by its success on Instagram, a site that reveals high consumer enthusiasm for the retailer’s offerings of makeup box sets and key brands, such as Bite Beauty and Urban Decay, as well as its own collection.

  • FDA issues sunscreen guidelines

    WASHINGTON — The FDA released on Thursday a set of guidelines aimed clarifying the ingredients that sunscreen makers must produce to prove the products are safe and effective.

    The new guidelines stem from requirements in the Sunscreen Innovation Act.

  • Panasonic unveils hair dryer with nanoe technology

    NEWARK, N.J. -- Panasonic is expanding its line of beauty tools offering advanced technology and unique features to benefit consumers. 

    The company is launching the new EH-NA27-K nanoe Compact Hair Dryer.

  • Panasonic debuts new electric hair clipper

    NEWARK, N.J. — Panasonic Consumer Electronics is expanding its new line of Professional Series cutting tools that debuted in the U.S. market earlier this year.  

    The company has announced the introduction of the ER-GP30-K Hair Clipper.

  • Unilever/CVS Pharmacy campaign bridges beauty and health

    COLORADO SPRINGS, Colo. — A partnership between CVS Pharmacy and Unilever is showcasing the ways in which beauty plays a key role in the health and wellness aisle.

    That connection between beauty and health/wellness has provided the groundwork for these companies to collaborate on an initiative that promoted three Unilever skin care lines that are primarily beauty brands but also have strong health and wellness claims.

  • Scotch Porter celebrates men's health during #Movember Movement


    EAST ORANGE, N.J. – Indie grooming brand SCOTCH PORTER is raising awareness of men’s health issues by participating in Movember, an annual event involving the growing of facial hair during the month of November to raise awareness and research funding for various cancers.

  • Beauty is ‘green’ at Cosmoprof Worldwide Bologna 2017

    BOLOGNA, Italy – Cosmoprof Worldwide Bologna will celebrate its 50th anniversary in March by hosting its first-ever special event dedicated to organic beauty products.

    BeOrganic will be completely dedicated to companies producing organic beauty products. The area will enliven COSMOPRIME, the preview of Cosmoprof Worldwide Bologna 2017, which will host international retail companies from March 16-19, in conjunction with Cosmopack.

  • Leveraging service to enhance shopping experience

    Frustrated watching specialty stores, online merchants and department stores siphon off a market they once controlled more than 50% of, mass marketers are firing back.

    (To view the full Category Review, click here.)

    To regain their dominance of the $16 billion U.S. beauty market, chains such as Walgreens, Target, CVS and Walmart are burnishing their images. Among the moves they are taking are:

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