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Mad Hippie relaunches with revamped look, feel

Mad Hippie is back with a new look and feel to accompany its two new launches—Vitamin C Toning Mist and Serum A Serum.
Gisselle

Mad Hippie is back with a new look and feel to accompany the same clean formulas the brand has become synonymous with and some new additions. 

Founded by husband and wife team Sam and Dana Stewart, the revamp sees the brand’s entire portfolio reimagined with colorful and artistic packaging. 

“We’re incredibly excited to introduce a more evolved and elevated Mad Hippie,” said Mad Hippie co-founder, Dana Stewart “Our products are designed to solve problems, not chase trends, allowing our customers to address their skin concerns with exactly what they need: active-rich formulas and better ingredients.”

[Read more: Eos debuts ‘Lotion Lock’ campaign]

 

The new launches making their debut include: 

  • Vitamin C Toning Mist: Formulated to tone, protect and nourish the skin, it also serves as an antioxidant-rich shield for the face, neck, chest and arms. It contains brightening vitamin C, tremella mushroom, sodium PCA and polyglutamic; and 
  • Serum A Serum: An active-packed serum that contains a potent formula designed to combat a variety of skin concerns that range from discoloration to wrinkles and skin roughness. It has a blend of three bioactive retinoids including bakuchiol, hyaluronic acid and polyglutamic acid. 

“Our top priority will always be to ensure that we provide our customers with products that simplify their skincare routines and provide them with solutions to a multitude of concerns,” said Mad Hippie co-founder Sam Stewart, “Additionally, we will continue to strive to ethically source our ingredients, aligning with our goals to limit our carbon footprint and overall impact on the planet to ensure that while the brand evolves and grows, the staples that are the foundation of our brand are not lost.”

[Read more: Olehenriksen debuts Double Rewind Retinol Serum]

 

Currently, Mad Hippie’s relaunched portfolio is available for purchase online and will be coming to Ulta Beauty and Whole Foods Market shelves in the coming months. 

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