New Products

LONDON — Rimmel London has tapped Binky Felstead to star in its new Sunshimmer advertising campaign in the United Kingdom and Ireland.  

The award-winning star of E4's show, “Made in Chelsea,” will appear in Sunshimmer's advertising campaign from February 2014.

FOSTER CITY, Calif. — The Food and Drug Administration has approved a new drug for hepatitis C made by Gilead Sciences, the drug maker said Friday.

PITTSBURGH — Mylan has launched a generic drug for treating a condition that causes heightened levels of the protein prolactin in the blood, the company said Thursday.

Mylan announced the launch of cabergoline tablets in the 0.5-mg strength, used for treating hyperprolactinemic disorders.

Various versions of the drug had sales of about $41.67 million during the 12-month period ending in September, according to IMS Health.

CHESTERFIELD, Mo. — ZeaVision on Wednesday announced that its EyePromise natural supplements are now available for broader distribution through vitamin, health retail and e-tail channels.

EyePromise products contain the highest levels of natural zeaxanthin of any eye health supplement, according to ZeaVision. The newest formula, EyePromise vizual EDGE, is based on the success of EyePromise vizual EDGE PRO, popular among professional athletes because it enhances their ability to see objects better and, therefore, react faster.

NEW MARKET, Md.— Under the Willow has introduced a new line of men’s grooming products just in time for the holidays. 

The Navigator Collection, which includes soaps and scented sprays, is made with natural ingredients and is free of harsh chemicals. These products are an extension of a previously established line of natural soaps and laundry products crafted by the company.

CANTON, Mass. — Bathroom wipes may be a popular alternative to toilet tissue, but they can also leave homeowners with clogged plumbing and put strain on city sewer systems. A new product aims to provide a solution.

Fresh Dab Toilet Paper Gel is a naturally formulated, water-soluble gel that is applied to toilet paper and then used like a wet wipe. Once the paper is flushed, Fresh Dab easily passes through pipes.

AUBURN HILLS, Mich. — Hair care brand Salon Grafix has officially announced the launch of its new Play It Big!, a collection of hair products.

Launching in early 2014, the new collection aims to set a new standard for daily glamour. Each product is enriched with a keratin protein complex to help strengthen hair while providing volume and body. Play It Big! hair sprays have a micro-mist diffuser cap that provides a salon-like misting application.

PETALUMA, Calif. — The Food and Drug Administration has approved a new topical drug for treating scars made by Oculus Innovative Sciences, the drug maker said Wednesday.

The FDA has approved Microcyn scar-management hydrogel, used to treat scars resulting from burns, surgery and trauma wounds. Oculus and a partnering company, Quinnova Pharmaceuticals, intend to start selling the drug in the first half of next year.