Optimum Nutrition is dialing up the variety with new limited-edition flavors across its Gold Standard 100% Whey and Amin.O Energy product lines.
“For over 35 years, Optimum Nutrition has set the standard for trusted products to enhance consumers' pre-and post-workout regimen,” said Jonathan Cannizzo, brand director at Optimum Nutrition. “We continue to deliver on quality—without compromising taste—giving our customers innovative taste-forward flavor offerings.”
New additions to the Gold Standard 100% Whey portfolio, which features 24 g of protein per serving, include the Fruity Cereal Protein Powder, which features flavors reminiscent of the childhood breakfast; and Cinnamon Roll Protein Powder, which has notes of cinnamon spice, sugar and vanilla frosting.
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The Amin.O Energy collection, which provides 100 mg of caffeine per serving, is adding a tropical twist to its lineup with the new Tropical Sunrise, which features notes of passion fruit, orange and guava; and Citrus Spritz, which contain lemon, lime and orange flavors,
Both lines’ new flavors are currently available for purchase at select stores, and beginning in early December can be found online.