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Adobe: Online holiday shopping surpasses expectations
Between Nov. 1-11, ending on Veteran’s Day, online spend surpassed $1 billion in online spend (compared to only nine of 11 days in 2016). This puts spending on pace to hit a total of $13.9 billion, according to data from Adobe Analytics, part of Adobe Experience Cloud.
Besides tracking 1.8% higher than predicted, November’s online spend to date is at a 19.8% year-over-year (YoY) increase, compared to a 4.8% YoY increase in 2016. This was likely due to last year’s presidential election and steeper product discounts in 2017, according to data.
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Walmart’s Hurd discusses role retail can play in health on Kantar podcast
Kantar Retail projects that by 2025, stores will be the site of more general practice medicine than a doctor’s office, and that CPG companies and retailers who position themselves for this will come out ahead. In an effort to understand how retailers are responding to the shift in setting for health-and-wellness, Kantar Retail vice president of retail insights Brian Owens spoke with Alex Hurd, Walmart’s senior director of health and wellness on the latest episode of the Kantar Retail Sound Bites podcast.