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Sally Beauty’s new line rolls out bonding, blonding products

Sally Beauty’s bondbar line expands with a new assortment of products that work to lighten strands, as well as gloss and tone, the company said.
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Sally Beauty’s bondbar line of hair care essentials is expanding with a new assortment of products that work to brighten and lighten strands, as well as gloss and tone. 

The new color launches from the collection include: 

  • Bonding Toner Demi-Permanent Hair Color: Available in four shades—cooling ash, champagne, pale violet and smoky blonde—the line works to help reduce unwanted tones; 
  • Bonding High Clear Gloss: Created to aid in adding a glossy top coat to the hair for a shiny effect, it can also be used to help dilute any shade, as well as repair, protect and hydrate tresses; and 
  • Bonding Toner Crème Activator Volume 6: Designed to be used alongside the Toner Demi-Permanent Hair Color for desired color. 

[Read more: Storm Reid named Kiss Colors & Care brand partner]

 

A second line launch from the brand, which focuses on care products, can help users repair, hydrate and protect all hair types and textures. The new launches include: 

  • Bonding Clarifying Shampoo: Made to help remove excess oil and scalp buildup that can be caused by hard water and other pollutants, it also aids in strengthening and repairing strands; 
  • Bonding Heat Protective Spray: Offers heat protection up to 450 degrees Fahrenheit while also helping reduce frizz; 
  • Bonding Lamellar Water Conditioning Rinse: Featuring a lightweight formula, it works to help add smoothness and hydration to hair while also helping it feel and look healthier while reducing frizz; and 
  • Bondbar Bonding Hydration Mask: A moisture treatment that helps add volume, smooths strands and aids in wet detangling. 

[Read more: Better Natured poll finds hair coloring boosts moods]

 

Lastly, Sally Beauty is debuting its Blonding & Bonding line of hair care offerings. The variety in this line includes: 

  • Bondbar Bonding Permanent Hair Color High Lift Blondes: Offering four blonde shades with additional lifting capabilities of up to five levels, it also contains built-in bonding technology to help strengthen and condition hair during the coloring process; and 
  • Bonding Technology Lightener: Designed to lighten the hair, it also helps protect and hydrate the hair fibers during the lightening process to aid in reducing potential damage. 

The full lineup of new launches can be found exclusively at Sally Beauty. 

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