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Moving beyond disease state management
Walmart’s Annie Walker
How can retailers and manufacturers work together to not only be partners in managing consumers’ disease states, but also to help educate a new generation about the importance of prevention? This was the driving question a panel of leading consumer health executives tackled in June, at a special one-day thought leadership conference in Bentonville, Ark., co-hosted by Drug Store News and Mack Elevation Forum.
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Nexium 24HR remains leader ahead of private-label launches
Pfizer’s Nexium 24HR is the clear leader in the digestive aisle. However, in March 2017, store-brand versions of Nexium 24HR will be available. Perrigo has already secured a tentative approval from the Food and Drug Administration for its OTC Nexium 24HR generic equivalent. “We are currently working with our retail customers in making plans to launch the item as soon as possible after the late March 2017 market exclusivity period expires for the national brand,” John Henderickson, Perrigo president and CEO, recently told investors.