VirMax, Skinnygirl launch supplements for women

VirMax is partnering with Bethenny Frankel’s Skinnygirl line on a brand new line of supplements.

"For many women, it is a challenge to manage a busy schedule while maintaining good health," Skinnygirl founder and CEO, Bethenny Frankel said. "Skinnygirl supplements give women a convenient and simple option to help address health and beauty issues that many of us struggle with. This partnership with VirMax and new line of products is a natural extension of the Skinnygirl brand."

Aimed to help women address common health challenges, products in the line include:

• Hair, Skin & Nails with Biotin, which looks to maintain glossy hair, strong nails and decadent skin;
• Collagen Enhancer, which aims to fight signs of aging, reduce wrinkles with age spots, enhance collagen and make skin firmer;
• Relaxation & Sleep Support with Melatonin, which looks to increase relaxation and improve sleep quality and duration; and
• Sensuality for Female Intimacy, which aims to increase desire, elevate sensation and improve blood blow.

All four products are non-GMO and offered in vegetarian capsules, the company said.

"Bethenny has a keen sense of the needs of female consumers and it has been exciting to collaborate with her to identify underserved areas in the supplement market where VirMax could help fill a need," Marty Gallant, VirMax president and CEO said. "We look forward to working with her to help further educate women on the importance of self-care and how supplements can play a key role in their daily health and beauty routine."

Shoppers can find the Skinnygirl Supplements by VirMax are available exclusively at more than 5,000 Walgreens locations across the nation.