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Vitamins, Diet and Sports Nutrition

  • Lancet review: Vitamin D marker for deteriorating health

    PHILADELPHIA — A review published in the Lancet Diabetes & Endrocrinology last week determined that low vitamin D levels are not a cause but a consequence of ill health. 

  • Former U.S. ambassador to the Organisation for Economic Co-operation and Development joins Nielsen

    NEW YORK — Nielsen Holdings on Monday named Karen Kornbluh its EVP external affairs, effective immediately. Reporting to incoming CEO Mitch Barns — who succeeds CEO David Calhoun on Jan. 1 — Kornbluh will lead Nielsen’s global work in a number of key areas, including: government and public affairs and services; privacy strategy; corporate social responsibility; and multicultural market development. She will be based in Washington but will split her time in New York.

  • Report: Dietary supplements utilized as preventive health care can save health system tens of billions of dollars

    WASHINGTON — The Council for Responsible Nutrition on Thursday released a report finding that dietary supplementation can save the healthcare system tens of billions over the next decade. 

    The report demonstrated that supplementation at preventive intake levels in high-risk populations can reduce the number of medical events associated with heart disease, age-related eye disease, diabetes and bone disease in the United States, representing the potential for significant cost savings.

  • CPR introduces National Brands and Store Brand advanced analytics tool

    MARIETTA, Ga. — Competitive Promotion Report on Friday unveiled the National Brands and Store Brand advanced analytics tool to help health, beauty and wellness manufacturers and retailers optimize the balance of national brands and store brands to maximize retailers' profit, encourage category growth and improve marketshare.  

  • ZeaVision expands distribution of its EyePromise supplement line

    CHESTERFIELD, Mo. — ZeaVision on Wednesday announced that its EyePromise natural supplements are now available for broader distribution through vitamin, health retail and e-tail channels.

    EyePromise products contain the highest levels of natural zeaxanthin of any eye health supplement, according to ZeaVision. The newest formula, EyePromise vizual EDGE, is based on the success of EyePromise vizual EDGE PRO, popular among professional athletes because it enhances their ability to see objects better and, therefore, react faster.

  • C&D to expand manufacturing capacity of gummy vitamins by 75%

    EWING, N.J. — Church & Dwight on Thursday announced plans to expand its gummy vitamin production capacity through the addition of a new production line to be constructed at its manufacturing facility in Pennsylvania. The company will continue to manufacture gummy vitamins at its two facilities in Washington. 

    Construction will begin in January 2014 and the line is scheduled to be operational in the first quarter of 2015.

  • GfK: Brands considered 'best friends' boast 3x more positive word of mouth and 2.5x the recommendations

    NEW YORK — GfK Consumer Experiences North America on Thursday released its GfK Brand Benchmark Study, which assessed US consumers’ relationships with hundreds of products and services in 48 categories, and found stark disparities in what different generations value in a brand. For example, while both Generations X and Y value a product’s functionality, Gen Y also cares strongly about a brand’s image and notoriety. 

  • IRI forms strategic business agreement with Japan's Intage

    CHICAGO — IRI on Tuesday announced that it has formed a business agreement with Intage, a marketing research company in Japan.

    Under this agreement, IRI clients gain access to Japanese retail point-of-sale data via the IRI Global Executive Market Reviews service. In turn, Intage is able to provide CPG and retail information and insights to their clients from all markets IRI serves worldwide.

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