Vitamins, Diet and Sports Nutrition

GT’s Aqua Kefir is a non-dairy and caffeine-free cultured drink that has been fermented with dairy-free kefir cultures, the company said.

Ensure Plus now contains 16 g of protein — 75% more protein than Ensure Original — alongside nutrients meant to support immune health. 

Reign Total Body Fuel’s lilikoi lychee features the tart flavors of lilikoi and aromatic finish of lychee, the company said.

BioLift’s beverages are formulated to sync with the body clock to help overcome the afternoon slump, the company said.

The Vitamin Shoppe and Instacart have partnered on same-day delivery in as fast as one hour from 720 locations across the nation.

Built Brands has upped the amount of protein in its supplement bars, updated the look of its Built Boost product, and launched BuiltGo.

Kate Jones, president of Mybite Vitamins, spoke to DSN about how retailers have an excellent shot of building sales in the vitamins, minerals and supplements category due to the ongoing pandemic.

Liquid I.V.’s Energy Multiplier, launching exclusively at Costco, features a blend of matcha, guayusa and ginger.