ARTICLES BY THIS AUTHOR
- 2/27/2023
Walmart, CareSource partner to address racial health inequities
Together, the companies will cultivate innovative and evidence-based solutions to improve health outcomes in under-resourced and underserved communities. - 2/27/2023
Maybelline New York brings latest mascara to life with its first-ever avatar
May, the brand's new avatar, will debut the Falsies Surreal Extensions Mascara alongside global brand ambassador Gigi Hadid in a campaign merging the real and virtual worlds. - 2/26/2023
Drew Barrymore expands brand ambassador role for Garnier
As a brand ambassador for Garnier Nutrisse, actress Drew Barrymore will highlight the new and improved Nourishing Color Crème formula. - 2/26/2023
CeraVe’s new campaign highlights importance of year-round moisturization
The #MoistureizeLikeaDerm campaign aims to educate mass audiences about the importance of year-round body moisturization. - 2/23/2023
Haus Labs by Lady Gaga’s Color Fuse Blush melts into skin
The Color Fuse Blush features a gel powder formula that melts into the skin and leaves a second-skin finish with color that lasts, the company said. - 2/22/2023
Scotch Porter enters body care space
New from the brand is the Hydrating Body Wash and Intense Anti-Dry Body Lotion, which will be available in two scents inspired by the brand’s fine fragrance collection. - 2/16/2023
Pendulum rolls out proprietary probiotic blend
Metabolic Daily is a proprietary probiotic supplement that looks to improve the metabolization of sugar and carbohydrates, the company said. - 2/16/2023
Just For Men debuts temporary brush-in, wash-out color
Just For Men’s 1-day Beard and Brow Color is a dye-free temporary brush-in and wash-out color. - 2/16/2023
Post Consumer Brands supports nighttime habits via Sweet Dreams cereal
Sweet Dreams cereal was designed to be a part of healthy sleep routines while also satisfying nighttime food cravings. - 2/16/2023
Private brand sales hit record
In 2022, private label sales hit a new record, according to the Private Label Manufacturers Association.