Digital Marketing

The e-tail giant is making shoppable ads available on both TikTok and Pinterest.

The limited-edition Beauty For Every Eye bundle contains three of the athlete’s favorite items with a scannable QR code that links to an audio recording by Pagonis describing each product.

The brand is introducing consumers to its latest hair coloring product by rolling out a campaign that features college women athletes.

The line includes products that are gentle enough for all skin types and tones and can be used daily.

For the first time, Target is introducing a list of 20 must-have school supplies that add up to less than $20 in total.

Sḵwálwen Botanicals is a plant-based skin care company that honors its Indigenous roots with sustainability and regenerative practices.

Consumers are clamoring for natural beauty options, so build your planograms accordingly.

To learn more about Freewill and why Sally Beauty was the right partner to create the line with, Inside Beauty spoke to Raz Romanescu, CEO and co-founder of Underlining.