E.l.f. Cosmetics, Anastasia Pagonis partner to launch accessibility bundle

E.l.f. Cosmetics and world champion blind swimmer Anastasia “Tas” Pagonis are broadening their partnership with a new bundle launch. 

The two have come together to release the Beauty For Every Eye bundle, which is a limited-edition kit containing three of the athlete’s favorite products—Big Mood Waterproof Mascara, Glossy Lip Stain in Power Mauves and the Suntouchable Whoa Glow SPF 30 in Sunbeam. 

"I'm so excited to partner with e.l.f., a brand that truly values positivity, inclusivity, and accessibility," said Pagonis. "Together, we're making strides to ensure the beauty industry is welcoming and empowering for people of all abilities."

[Read more: Bubble Skincare launches Magic Melt Micellar Milk cleanser]

What makes these new launched kits unique is that they come with a scannable QR code that links to an audio recording by Pagonis describing the product, as well as sharing finishing and application tips. 

“Tas demonstrates the beautiful magic that happens when people embrace who they are, defy labels, and see barriers as steppingstones. She redefines limitless,” says Kory Marchisotto, chief marketing officer, e.l.f. Beauty. “We are on a journey to make beauty even more accessible to every eye, lip, and face. Tas continues to be our inspiration, building deeper connections with our community and showing that anything is e.l.f.ing possible.”

The Beauty For Every Eye bundle is available for a limited time for $28 on the company’s website.