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Loyalty Marketing

  • Study: Complicated online checkouts discourage consumers

    Eighty-seven percent of online shoppers will abandon their carts during checkout if it is too long or too complicated, while 55% of consumers would never return to that retailer’s site, according to new data from Splitit
  • Hallmark’s Free Card Friday campaign reaches milestone

    Hallmark announced that more than one million cards have now been picked up from its Gold Crown stores as part of the Free Card Friday campaign, which began in July.
  • Southeastern Grocers, Excentus partner on fuel rewards program

    Southeastern Grocers and Excentus have resumed their relationship, and will now feature Fuel Rewards at Shell stations as part of the recently unveiled SE Grocers rewards program.
  • Pet owners prefer this retailer for shopping needs

    According to data published by Packaged Facts’ new U.S. Pet Market Focus: Walmart as Competitor, the retailer has been slowly edging out the competition.
  • Bioré unveils limited-edition pore strips, partners with Girl Up

    To celebrate the launch of its new Limited Edition Citrus Crush Deep Cleansing Pore Strips, Bioré will partner with the United Nations Foundation's Girl Up campaign, to construct classrooms in Uganda.
  • New numbers: Prime Day glitch hurt sales

    A total of 52% of consumers experienced technical difficulties overall during Amazon's Prime Day, and 27% of those who experienced technical issues either gave up without making purchases or purchased less than they had planned, according to data from JDA.
  • Focus On: Hallmark keeps it real

    Started 108 years ago by J.C. Hall in Kansas City, Mo., Hallmark has made an incredible impact on mass retail for decades by stressing its ability to offer consumers a number of creative solutions across multiple segments and giving these shoppers a name they recognize and trust.
  • Southeastern Grocers unveils new loyalty program

    Southeastern Grocers’ new SE Grocers rewards program allows shoppers to earn points at Bi-Lo, Fresco y Más, Harveys Supermarkets and Winn-Dixie locations during checkout, which can then be redeemed for savings on groceries or fuel at participating Shell or other select stations.
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