Center Store

Buitoni takes the GMOs out of its refrigerated product portfolio
SOLON, Ohio -- Buitoni, a consumables brand known for its refrigerated pasta and sauces, is making a move to no GMO ingredients.

According to Buitoni, the change is the next step in an ongoing journey to offer consumers products that they know and trust.
H2O Beauty rings in holiday season with new gift sets
SAN FRANCISCO -- H2O+ Beauty is launching a collection of holiday gift sets featuring the brand's new packaging and best-selling formulations from a recent relaunch.

H2O+ Beauty says the new holiday offerings are inspired by the brand's innovative beginnings and combine pure water with the latest advances in skin technology, resulting in performance-based formulas made without parabens, mineral oils or phthalates.

The packaging has also been revamped, reflecting a more modern look and feel that hearkens to the brand's water-based heritage.

Quaker unveils 3 new limited-edition oatmeal flavors

CHICAGO -- After more than a half million submissions from consumers across the country, three new oatmeal flavors from Quaker are hitting the retail shelves.

The Quaker Oats Company has announced the three finalist Instant Oatmeal flavors vying for a $250,000 grand prize in the brand's first-ever Bring Your Best Bowl Contest: Apple Cheddar Rosemary, Lemon Ricotta Pancake, and Vanilla Chai. Now it's up to America to decide which flavor will win.
MorningStar Farms launches five new veggie bowls

BATTLE CREEK, Mich. -- MorningStar Farms is looking to appeal to the modern consumer with five new, 100% vegetarian heat-and-eat veggie bowls with globally inspired spices and flavors.

The line offers internationally-inspired varieties, as well as unique twists on classic favorites, such as Chik'n pot pie with a creamy wine and herb sauce, an Italian veggie sausage bake with creamy béchamel and tomato basil sauces, and vegan Japanese soba noodles with a zesty soy ginger garlic sauce.
Pittsburgh WR Antonio Brown teams with Rite Aid and P&G on Super Bowl contest
Blount Fine Foods debuts new line of organic soups

FALL RIVER, Mass. -- A market leader in fresh retail soups is launching a collection of branded premium organic soups under a new label.

Blount Fine Foods is launching the collection under the new Blount Organic label.
WavHello debuts Bluetooth speaker for babies

LOS ANGELES -- Popular prenatal brand WavHello has just launched its first product in the infant category: SoundBub.

This Bluetooth enabled speaker and soother is designed to be a portable aid for active parents and a companion for little ones.

"SoundBub takes the brand beyond pregnancy and is another resource that families can use not only to encourage sleep but to bond with their children at all stages," said WavHello co-founder Matt von Waaden.
New chicken strips shaking up the refrigerated case

SAINT CLOUD, Minn. -- The flagship brand of the Midwest's leading chicken producer is introducing a line of fresh, not frozen, chicken breast strip kits that aim to shake up the deli case and consumers' meal plans.

GNP Company is launching Gold'n Plump Shakers, a new, healthier option for consumers looking for made-from-scratch quality in just three easy steps and under 20 minutes.
New Nesquik drinks target fitness fans who are young at heart

GLENDALE, Calif. -- One of America's most popular drink brands for kids is launching a new product line for adults young at heart who love the taste of chocolate milk, but want more protein in their daily diets.

Nesquik's new Protein Plus is packed with 23 grams of protein and delivers the Nesquik taste along with a heightened nutritional profile.
Nielsen opens CPG insights to third-party analytic companies

NEW YORK – Nielsen on Thursday announced that it will for the first time open its consumer packaged goods data and insights to third-party analytic companies on a historic and broad scale, with the launch of the Nielsen Connected Partner Program.

The move enables Connected Partner companies and Nielsen clients to find each other and collaborate in an open ecosystem, freeing them from common barriers to connecting applications and data sets at scale.