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Healthy Ones deli meat brand to donate to WomenHeart throughout February
Healthy Ones deli and lunch meat will be sporting red packaging and signage throughout the month of February in recognition of Heart Health Awareness Month.

The brand is donating 5 cents per tub of lunchmeat and 5 cents per pound of deli meat — up to $50,000 total — sold in grocery stores nationwide to WomenHeart: The National Coalition for Women with Heart Disease.
Back to Nature launches new all-natural granola
NAPLES, Fla. — Back to Nature Foods Co. announced today that it has launched a new all-natural sunflower and pumpkin seed variety of Back to Nature Granola.

Made with crunchy clusters of whole grain oats, the new variety packs 25 g of whole grain and 6 g of protein per serving. Like all Back to Nature products, it has no artificial preservatives, flavors or colors. The new product variety complements an existing line of granolas featuring ingredients like blueberries, cherries, almonds, pecans, honey and chocolate.

ThinkThin launches ThinkThin Divine, nutritional bar featuring chocolate and coconut

LOS ANGELES — ThinkThin last week launched its ThinkThin Divine nutritional bar featuring chocolate and coconut.

"ThinkThin Divine redefines the nutrition bar category," suggested Lizanne Falsetto, CEO ThinkThin. "With ThinkThin nutrition bars, it's never a choice between meeting your health needs and satisfying your sweet tooth. The new Divine line proves that natural, better-for-you ingredients can actually taste good — allowing chocolate-lovers to manage nutrition in a surprisingly delicious way."
'Must. Have. Wheat Thins.' ad campaign kicks off for Super Bowl

EAST HANOVER, N.J. — Wheat Thins today announced the launch of its new "Must. Have. Wheat Thins." campaign with a new TV ad debuting in the pregame show prior to the start of Super Bowl XLVII on Feb. 3.
Retailers stand to benefit from Made-in-America wave

Walmart recently announced that it would source $50 billion of the products sold in its stores in the United States over the next 10 years, according to a report in USA Today.
Post Foods follows Greek yogurt craze with introduction of new Honey Bunches of Oats cereal

PARSIPPANY, N.J. — Post Foods on Friday announced the addition of a new variety to the Honey Bunches of Oats family: Honey Bunches of Oats Greek Honey Crunch cereal.

Available nationwide, the new cereal combines real Greek yogurt bunches, crispy whole grain flakes and honey. It is the first of the Honey Bunches of Oats line to include Greek yogurt.
Popchips to launch Katy Perry-inspired flavor

SAN FRANCISCO — Pop singer Katy Perry will leave her mark on the newest flavor from snack brand Popchips, the company said Friday.

Popchips said it would launch Katy's Kettle Corn, described as sweet and salty, at Target stores this month. Perry joined the company in July 2012 as an investor and creative partner and expressed an interest in creating a signature flavor of the snack.
Simply Orange Juice mixes up new blends

APOPKA, Fla. —Simply Orange Juice announced three new additions to their lines of Simply Orange Juice and Simply Lemonade varieties: tangerine and banana under the Simply Orange Juice brand, and a blueberry variety from Simply Lemonade.
Pampers Swaddlers available in new sizes

MINNEAPOLIS — Pampers, part of Procter & Gamble, is expanding its line of Swaddlers diapers, the company announced this week. Previously available only up to size 3, the company will now offer sizes 4 and 5 at Target stores nationwide. From Jan. 27 through Feb. 2, Target guests will receive a free $20 Target gift card with an in-store purchase of two Pampers Swaddlers, Cruisers or Baby Dry economy packs.
SymphonyIRI: Due to economy, 1-in-5 consumers choose a product tied to loyalty card discount

CHICAGO — One-in-5 consumers between the ages of 35 years and 54 years are choosing products due to a loyalty card discount, SymphonyIRI Group reported Wednesday as part of its fourth quarter 2012 MarketPulse survey. And almost one-third are forsaking their preferred brands due to a sale price. The survey found that shopper sentiment dropped to its lowest point since Q3 2011.