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Iams boosts pet care offerings for older four-legged friends
MASON, Ohio — Iams is introducing a new line of pet food that addresses the needs of dogs and cats ages 11 years and older.
New Senior Plus, which will be available in the ProActive Health and Premium Protection formulas, are designed to keep pets healthy, playful and active as they reach the double-digit age bracket.
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Health trend expected to aid growth in ethnic food
Mediterranean and Middle Eastern foods showed the biggest gains in the last three years in the ethnic food category. Sales of ethnic food products grew in food, drug and mass outlets by 3.5% in 2011, reaching nearly $3 billion by year’s end, according to a recent report from Mintel. That rate is the slowest measured in the past five years, according to Mintel.