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  • Attitude Drinks inks deal with Lone Star Distribution

    PALM BEACH GARDENS, Fla. — Attitude Drinks' pure milk, ultra-filtered Phase III recovery drink is expanding its reach, thanks to one of the largest distributors for premium sports, fitness and nutrition supplements.

    The recovery drink, available in vanilla and chocolate flavors, will gain further distribution with help from Lone Star Distribution. Lone Star currently serves more than 5,000 U.S. retailers, with a concentration on gyms, fitness centers and nutrition specialty stores.

  • PepsiCo appoints new head of Quaker unit

    PURCHASE, N.Y. — PepsiCo has named a new president for its Quaker Foods and Snacks business.

    Jose Luis Prado assumed his role this month as the leader of the business unit, responsible for the continued growth of Quaker-branded products globally. He also leads PepsiCo’s global Baking Center of Excellence, which develops and supports baked projects companywide, PepsiCo said.

    Prado joined PepsiCo in 1984 and most recently served as president of Gamesa-Quaker Mexico.

  • Sara Lee unveils sustainability plan for coffee business

    UTRECHT, Netherlands — Sara Lee announced that it would boost its coffee business with a five-year sustainable commodity initiative.

    By 2015, the company said it will have more than 20% of its entire annual coffee volume certified sustainable.

  • Hawaiian Punch getting a makeover, inside and out

    PLANO, Texas — A Dr Pepper Snapple Group brand is getting refreshed.

    The beverage giant is updating its Hawaiian Punch brand by bringing its surfer mascot to the 21st century with a computer-generated design, according to published reports.

    And just five years after the 60-year-old brand launched, it has reformulated its Light Hawaiian Punch to include sweetener sucralose, only 10 calories and 100% of the USRDA for vitamin C. The original Hawaiian Punch also will trim down; the beverage will have 25% less calories and contain sucralose.

  • With a quick mist, Prean turns toilet paper into moist wipes

    NEW YORK — Bclean Enterprises' Prean is hitting retail this winter.

    Prean is a spray mist that transforms traditional toilet paper into a moist, cleansing wipe that won't dry out. The dye-free, alcohol-free and dermatologist-tested formulation is enhanced with natural ingredients, including vitamin E, jojoba, wheat germ, sweet almond and tea tree oil.

    Prean comes in a convenient and discreet 0.34-fl.-oz. size and will be available in Duane Reade stores in late January.

  • Jelly Belly goes veggie

    NEW YORK — Next month, prepare to see veggies in a new way.

    Jelly Belly is launching its Peas & Carrots mix — mellocreme candy inspired by everyone's favorite veggies, but the "baby carrots" are an orange sherbet flavor, while the "peas" taste like apple.

    Jelly Belly's Peas & Carrots mix will be available in 3-oz. bags, 8.5-oz. tie-top bags and a retro 5.5-oz. "can," that's reminiscent of canned peas and carrots typically found on grocery store shelves.

  • New e-reader cases by LightWedge for NYT available next month

    NEW YORK — LightWedge has created a series of e-reader covers for the New York Times Store.

    The e-reader covers are adorned with photographs from NYT archives. Three of the new covers, which feature images of the New York City skyline, Statue of Liberty and Flatiron Building, made their debut at the Consumer Electronics Show in Las Vegas.

    The New York Times covers by LightWedge will be priced at $49.99 and will be available next month at the New York Times Store online and through several national retailers.

  • Fresh & Easy amplifies Eatwell line

    EL SEGUNDO, Calif. — Addressing customers' demand for affordable and nutritious meal options, Fresh & Easy is expanding its popular Eatwell line.

    Building on the success of the Eatwell line, which launched last year, are such meal options as steak and spinach salad, spicy tomato chicken pasta and garlic alfredo salmon. The new meals range in price from $2.49 to $4.99.

    Each Eatwell meal contains no more than 25% of the daily values for calories, fat, saturated fat and sodium (based upon a 2,000-calorie diet).

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