Consumables

PepsiCo Inc. is introducing a version of Gatorade that’s certified organic by the U.S. Department of Agriculture. According to Bloomberg, the company is now selling strawberry, lemon and mixed berry G Organic in Kroger supermarkets and plans to expand the rollout to other retailers over the next few weeks. The suggested retail price for the new drinks is $1.69 for a 16.9-ounce bottle. (Bloomberg)

GRAND RAPIDS, Mich. -- Meijer is working with Shipt to launch home grocery delivery service in Detroit and southeastern Michigan.

Because most Meijer stores are open 24 hours a day, Shipt deliveries will be available at some Meijer locations 24 hours a day, seven days a week with the exception of certain holidays once the service launches in the Detroit area.

RAMSEY, N.J. -- A leading beverage brand in Europe and the Middle East is launching a no sugar added line of its exotic juice beverages in the United States. 

Rubicon Exotic Juices says its beverages are crafted from fruits sourced from all over the world, specifically Ecuador, India, South America, Taiwan, Turkey, and Vietnam.  Each serving of juice contains 100% of the Daily Value of vitamin C. 

SOLON, Ohio -- The nation's largest frozen meal brand is simplifying its recipes to reflect consumers' evolving preferences when it comes to food ingredients.

Stouffer's announced that it will be simplifying recipes according to its new "Kitchen Cupboard" commitment. This new initiative will focus on shortening and simplifying recipes and only including ingredients consumers might find at home, like vine-ripened tomatoes, freshly made pasta, and real mozzarella.

CHICAGO – The American Lung Association on Tuesday launched "Tobacco 21," an initiative calling on the remaining 48 states and the District of Columbia to follow the lead of California and Hawaii, and raise the legal sales age for tobacco products to 21.

DEERFIELD, Ill. - Walgreens will be launching a new circular over the Labor Day Weekend that emphasizes the value the drug store operator delivers to consumers and represents a more strategic approach that's fed by rich consumer insights.

PLANO, Texas -- Pepsi and Tostitos are kicking off the NFL season by giving fans the opportunity to experience the game from the sidelines and in the tunnel with the players.

Now through Jan. 2, consumers can enter a sweepstakes  at PepsiandTostitos.com for the chance to win the weekly Unreal NFL Experience, while also being able to redeem gear ranging from branded team merchandise to NFL game tickets.

OXNARD, Calif. -- Natural beverage brand KeVita is now offering the broadest distribution of apple cider drinking vinegars in the U.S. market.

The company has added three new flavors to its line of Cleansing Probiotic Apple Cider Vinegar Tonics: Meyer Lemon, Ginseng Mandarin, and Elderberry. Meyer Lemon is now available at retailers nationwide and Ginseng Mandarin and Elderberry will roll out this fall.