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Increased consumer spending prompts NRF to boost 2016 sales projections
WASHINGTON – With increases in consumer spending expected to remain solid during the remainder of the year, the National Retail Federation on Tuesday increased 2016 retail sales projections by 30 basis points to 3.4% over last year.
Online and other non-store sales, which are included in the overall figure, are expected to increase 7% to 10% year-over-year rather than the 6% to 9% percent forecast earlier.
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New coconut water brand coming to shelves
SAN CLEMENTE, Calif. -- As coconut water grows in popularity, a new brand is looking to leverage the juice trend.
An athlete startup called Villager Goods plans to launch a packaged coconut water line this fall. Villager Goods says it will introduce three coconut water flavors - original, pineapple and chocolate - delivering a premium organic, not-from-concentrate product priced in line with mainstream non-organic competitors.