Consumables

BOSTON — Yabba-Dabba-Doo! Post's new Pebbles Treats snack bars come in Fruity and Cocoa flavors, and are packed in boxes of eight single-serve bars.

The new Pebbles snack bars tap into the $185-million rice treat category, according to SymphonyIRI Group data through the end of 2010 in food, drug and mass including Walmart, and also tie into the new gluten-free movement.

The new snack bars performed well in test markets, exceeding volume forecasts for fiscal 2011 by more than 20%, according to Post.

BAKERSFIELD, Calif. — Bolthouse Farms has announced that the American Heart Association has certified its 100% carrot juice, baby carrots and cello carrots.

The products now will tout a heart checkmark on each label, the company said, which indicates the products meet the nutritional standards the American Heart Association sets for foods and beverages.

LONDON — Unilever has announced changes to its category and go-to-market structure to further support its growth plans and allow for a more efficient rollout of increasingly bigger and more scalable innovations.

The changes include several executive moves, including the appointment of Harish Manwani as COO.

BATTLE CREEK, Mich. — Americans still believe that breakfast is the most important meal of the day, although many find it difficult to eat breakfast due to hectic schedules, according to a survey sponsored by Kellogg's.

The survey, which consisted of more than 14,000 respondents across varying ethnicities, income levels, geographic regions and ages, found that while more than half (54%) of all adult respondents would like to eat breakfast every day, in reality only one-third (34%) actually do.

MADISON, Wis. — Oscar Mayer is shaking up lunchtime routines with new sandwich combinations.

LOS ANGELES — Don Francisco's gourmet coffee cans are getting a new look.

Consumers will find that the cans will sport a redesigned look, as well as the Don Francisco's family seal, which dates back at least 130 years. The introduction of the cans is homage to Don Francisco's heritage and a testament to a deep commitment to innovation and the highest-quality standards, the company said.

Don Francisco's gourmet coffee is available in 11 varieties of 12-oz. cans for $6.49.

EAST HANOVER, N.J. — Kraft Foods is boosting its marketing efforts for its Stride gum brand with a new campaign.

PARSIPPANY, N.J. — Post Foods has expanded its Pebbles cereal lineup with a limited-edition flavor.

New Pebbles Boulders Stone Age caramel apple now is available on store shelves nationwide. Each serving of the new cereal, which features caramel-flavored boulders and caramel-flavored dinosaur bones, contains 110 calories and 16 g of whole grains, while providing 10 essential vitamins and minerals, Post said.

Post said it will continue to introduce more delicious limited-edition Boulders flavors throughout the year.