Former professional boxer Floyd Mayweather intros 101 supplement line

Boxing champion Floyd Mayweather is entering the performance nutrition space by launching a new supplement line—101, or One of One. 

Developed in partnership with Magnum Nutraceuticals and the advisement of WME, Mayweather’s drive for self-improvement inspired the brand, the company said. 

“For years, I was asked what supplements I take to stay on top of my game,” said Mayweather. “I don’t cut corners in the gym and I won’t cut corners with my nutrition. 101 is designed to deliver results - period.  We developed this brand to cut through clutter in the marketplace and to give a trusted option to everyone.”

[Related: New Launches in the Sports Nutrition Category]

Making its debut with seven SKUs designed for men and women to help with their fitness related goals, the line includes: 

• Whey Protein Powder $44.99: Packed with 25 g of protein to help fuel lean muscle growth and speed up recovery. It also contains added prebiotic fiber and digestive enzymes, the powder is formulated for smooth digestion, no gas or bloating and maximum absorption.
• Sport Pre-Workout $35.99: Made with a fast-acting formula that blends performance-driven ingredients—including NeuroRush and electrolytes that help increase stamina, focus, and results.
• Loaded Pre-Workout $49.99: Formulated with 8g of Citrulline and a powerful blend of ingredients, this product aims to improves energy, performance, endurance, and focus.
• Creatine Monohydrate $29.99/$49.99: Made with clean ingredients to increase muscle mass, strength, and power for short, high-intensity training sessions. It also helps deliver benefits like enhanced cognitive function and healthier muscles and bones.
• Greens + Gut Health $44.99: Designed to assist with daily nutrient intake, it contains over four servings of fruits and vegetables, plus essential vitamins and antioxidants. Loaded with prebiotic fiber, this formula targets gut health.
• Hydration $39.99: Made with electrolytes, in convenient on-the-go stick packs. Loaded with the core four electrolytes and a 1G shot of Taurine per serving, it powers hydration, fights cramps, and keeps fatigue at bay.
• Peptide Builder $64.99: The capsules are designed to help with muscle-building and recovery. Powered by PeptiStrong and DL185TM to drive more gains in the gym and on the field, it aids in fighting lean muscle loss and reduce muscle-atrophy inflammation by 60%.

"Floyd Mayweather’s unmatched work ethic and drive for perfection made this partnership a natural fit. We have spent over 20 years formulating trusted, high-quality supplements for athletes at every level, and Floyd’s unwavering dedication to delivering only the best mirrors our mission," said Bill Russell, CEO of Magnum Nutraceuticals. "Together, we’ve created 101—a brand that stands for excellence, authenticity, and results. This is more than a supplement line; it’s a testament to Floyd’s championship mindset and our shared passion for performance."

Consumers can purchase 101 products online.