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ModiFace launches virtual skin assessment platform
TORONTO — Augmented reality technology provider ModiFace has unveiled its latest effort — a web-based skin assessment platform for skin care brands. The patented technology allows users to upload a photo that it then analyzes for a virtual skin consultation, after which it suggests appropriate products for identified needs.
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Estée Lauder taps Copeland for Modern Muse fragrance campaign
NEW YORK — Estée Lauder on Monday named American Ballet Theatre principal ballerina Misty Copeland the new spokesmodel for its Modern Muse fragrance. She will be the face of the fragrance’s campaign, which debuts in August, across digital, TV, in-store and print channels.