HEALTH

VMS disruptor Vitamin Packs adds affiliate program
SEATTLE — Vitamin Packs, the next generation vitamin subscription service, on Thursday announced the launch of its new affiliate program, which offers health and wellness influencers the opportunity to deliver customized vitamins and nutritional supplements to consumers. Within the last four weeks, Vitamin Packs has experienced significant growth with more than 6,000 health-conscious consumers completing the Nutritional Assessment to reveal their personalized vitamin and nutrient recommendations.
Meijer to host BTS flu-shot campaign
GRAND RAPIDS, Mich. — Meijer pharmacies across the Midwest are holding Back to School Immunization Events this weekend to help families guard against the flu before classes start.

pNeo launches new ear care device that helps prevent hearing loss

LOS ANGELES — Retailers can expect to slot a new over-the-counter category soon with the recent passing of the OTC Hearing Aid Act in Congress. Approaching the issue of hearing loss from a different perspective is pNeo, which is introducing its Clear Ear Oto-Tip, an ear wax removal tool.
'Extreme Weight Loss' trainers design new healthy-meal delivery offering
With OTC class on the horizon, hearing aids aren't just for old folks anymore

MOUNTAIN LAKES, N.J. — Just one week following the passing of the Over-the-Counter Hearing Aid Act by Congress, Belsono Hearing Centers and Hearing Health USA launched a new social media campaign to help reduce the stigma associated with wearing hearing aids.
Meijer, Spectrum Health intro co-branded OTC products

GRAND RAPIDS, Mich. — Meijer and Spectrum Health today announced they have collaborated to launch a line of co-branded over-the-counter products.

“As the nation’s ninth largest grocery retailer, Meijer has an undeniable presence throughout the Midwest,” Spectrum Health SVP and chief strategy officer Roger Jansen said. “We are excited to work with Meijer. This collaboration enables Spectrum Health to meet consumers where they are on their health-and-wellness journey.”
IRI: Consumers still holding back despite promising outlook

CHICAGO — Despite a promising economic outlook, consumers aren't necessarily loosening the pursestrings, IRI noted in its latest Consumer Connect survey released Tuesday. According to the survey, 55% of consumers say their household financial health is good; however, 49% say they are making sacrifices and looking for deals to make ends meet.
ORB launches time-release line of vitamins

NEW YORK — ORB on Tuesday announced their first innovation, an intelligent, futuristic line of vitamins covering seven key benefits anchored in their Terra Intelligent Dosing system. Exclusive to ORB, this technology ensures key nutrients are time-released throughout the day (or night) so the full benefits are absorbed.
Rep. Mia Love joins Congressional Dietary Supplement Caucus as co-chair

WASHINGTON — Rep. Mia Love, R-Utah, as of last week has taken on a new leadership role as a co-chair of the Congressional Dietary Supplement Caucus. Love replaces Rep. Jason Chaffetz, formerly a DSC co-chair, who retired from the House of Representatives this summer.
Wally's Natural introduces new ear-cleaning kit for kids

AUBURN, Calif. — Wally's Natural recently introduced a new innovative ear scrub for kids that allows users to clean their ears without puncturing an ear drum.

Wally's Natural Kids Ear Scrub resembles a small makeup sponge and comes with a shampoo-like cleaner. The mild formula of the shampoo and soft sponge provide a gentle scrubbing action.

The product is gaining additonal distribution through Albertsons and Safeway in November, Wally's Natural reported.