HEALTH

Neat Feat launches Baby B Diaper Cream
LOS ANGELES — Neat Feat Baby B Diaper Cream is a preventive cream that helps treat the cause of the rash and restores the normal environment of the skin, according to the company.

The product also inhibits growth of fungi that contributes to skin irritation and reduces excess moisture, promoting a more natural Ph balance for the skin, the company stated.

BabyB Baby Saver Cream is part of Neat Feat's new Body Saver range.
ZzzQuil gives category a boost
CINCINNATI — The launch of Procter and Gamble’s ZzzQuil helped to lift sales in the sleep category — both in terms of dollar sales and physical placement. Before ZzzQuil, sleep was typically merchandised near the floor adjacent to internal analgesics. But with ZzzQuil, the entire category was lifted to top-shelf billing. ZzzQuil liquid was up 961.5% to $75 million and ZzzQuil tablets were up 722.1% to $52 million.

New report details scope of counterfeit drugs worldwide

NEW YORK — A coalition of organizations that includes major retail pharmacy and drug manufacturing groups is warning consumers against purchasing drugs from foreign, online outlets.
Dietary supplement sector inspires confidence

When multiple multinational companies start investing their acquisition monies into one particular category, it’s a good bet that category is poised for some pretty significant growth.

(For the full category review, including sales data, click here.)
Gummies lure adults

There may still be room for substantial growth in multivitamins — like in gummy vitamins.

(For the full category review, including sales data, click here.)
i-Health products offer women more relief options

CROMWELL, Conn. — i-Health’s Estroven has been dialing up sales tracked within feminine pain relievers. The core brand generated $16.2 million within the last 52 weeks ended Aug. 11 across U.S. multi-outlets, according to IRI. The company’s launch of Estroven Energy has generated another $3.9 million. July brought more innovation to the category with the launch of Estroven Weight Management, a supplement specifically formulated to deliver on a core benefit of helping peri/menopausal women manage their weight.
Hisamitsu expands Salonpas brand

TORRANCE,Calif. — Hisamitsu America’s Salonpas has been experiencing significantgrowth in the past year with sales up 38% to $43.1 million. Hisamitsu last year expanded the Salonpas brand beyond patches with the launch of Salonpas Pain Relieving Massage Foam and Salonpas Pain Relieving Jet Spray.
Menasha Packaging wins 13 design awards at Shopper Marketing Expo

NEENAH, Wis. — A company that makes packaging for manufacturers ranging from food companies to drug makers has received more than a dozen awards at a marketing exposition in Chicago.

Menasha Packaging announced that it won 13 Design of the Time Awards at the 2013 Shopper Marketing Expo, including three gold, two silver and eight bronze awards in the drug store, mass-merchandise, specialty and supermarket channels. The DOT Awards recognize creative in-store activation tactics and campaigns.
Probiotic sales on the rise

Many of the larger probiotic brands are experiencing significant growth. i-Health’s Culturelle generated $61.6 million in sales on a growth rate of 44.5% for the 52 weeks ended Aug. 11, according to IRI data across U.S. multi-outlets. And sales of Bayer’s Phillips Colon Health were up 18.5% to $58.7 million.
Recalls don’t slow down iconic brands

Such iconic pain relief brands as McNeil Consumer’s Tylenol and Motrin, and Novartis’ Excedrin, have made their way back to the shelf this fall following a recall-driven hiatus. And the sales have already started to accumulate.

(For the full category review, including sales data, click here.)