-
Crossmark portal incorporates Microsoft SQL products
REDMOND, Wash. — Crossmark has launched a self-service data portal that it said would deliver business insights in real time to manufacturer and retail clients in the consumer goods industry.
The portal, which uses the Microsoft SQL Server Parallel Data Workhouse, provides sales and marketing channels with access to real-time market data, allowing them to analyze and take advantage of market trends faster than before, the company said.
-
Study: Graphic, stop-smoking images more effective than cancer-warning text
SAN DIEGO — Health warning labels on cigarette packages that use pictures to show the health consequences of smoking are effective in reaching adult smokers, according to the results of a new study published in the December issue of the American Journal of Preventive Medicine.