On the other hand, the New Natural line mimics the look of a real and natural lash pattern for a no makeup, makeup aesthetic, the company said.
Each style in the New Natural collection features a clean and defined look with a lifted lash effect to emphasize longer and fuller lashes with uneven and sparsely distributed patterns. It includes single-pack strip lashes, four pairs of multipack strip lashes, trio clusters and half-lashes.
Both the Rebel and New Natural lines retail from $4.99 to $12.99 and are available online, as well as at such retailers as Ulta Beauty, Target, CVS Pharmacy, Walgreens and Walmart.