Musician Dustin Lynch becomes Beard Club equity partner

Beard Club welcomed a new equity partner—country music star Dustin Lynch. 

Lynch will work with the brand on product development, marketing campaigns and events that will bring his distinct style and vision to the Beard Club community. 

“I’m excited to partner with Beard Club and join a community that celebrates individuality and confidence,” said Lynch. “Beard Club’s commitment to quality and innovative approach to grooming resonate with me. I’m looking forward to being a part of a brand I use every day: back home, in the studio, on tour, you name it. I’m hyped to join the club and make it official.”

[Read more: Bulldog launches razor crafted from recycled beer bottles]

Other notable brand partners include NBA star James Harden, musician Kid Cudi and MLB All-Star Justin Turner. 

“Dustin Lynch embodies the spirit of Beard Club,” said Jason Kimball, Head of Brand at Beard Club. “His dedication to his craft and genuine connection with his fans align perfectly with our values. We’re thrilled to welcome him to the Beard Club family and look forward to the good times ahead. We’re already working on collaborations that will speak to Dustin’s fans.”

Beard Club’s products are available online and in Target stores nationwide.