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Beauty retailer opens experiential store in New York City
NEW YORK — French beauty retailer L'Occitane is looking to redefine the beauty shopping experience with the opening of a new Flagship store in the Flatiron District of Manhattan.
L'Occitane says its new store presents a new shopping model designed for today's consumer, addressing their varying needs for information and immediacy, all the while channeling the rich heritage, natural beauty, and art de vivre of Provence.