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Rite Aid resolves to grow loyalty card biz
CAMP HILL, Pa. — Rite Aid last week sweetened the pot associated with its loyalty card.
Rite Aid customers who use their Wellness+ card between Dec. 28, 2010, and Jan. 22 will be entered into a sweepstakes for a chance to win a dream vacation, fitness equipment, personal electronics and more as part of a new reward program created by Rite Aid called Resolution Rewards.
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Rite Aid expected to make biggest recovery in 2011
NEW YORK — Rite Aid stock is expected to make the biggest stock-price recovery in 2011, according to a poll of TheStreet readers.
According to the poll, published Thursday morning on TheStreet.com, 28.2% of voters believe the drug store will experience the largest rally of the most depressed stocks of 2010. This in spite of the fact that Rite Aid earlier this week restated year-end projections following an underperforming quarter.