Unilever showcases ice cream innovations for 2025

Unilever’s ice cream division is introducing some new launches within the new year. 

The company shared that several of its popular brands including Talenti, Breyers, Popsicle, Good Humor, Magnum and Klondike, will be rolling out new products that range from bakery-inspired gelato layers to s’mores sundaes and new takes on nostalgic classics. 

"Our 2025 ice cream collection reflects a tradition of delivering high-quality frozen treats that cater to a wide range of preferences and occasions. We're starting off the year strong with a variety of new products that speak to the creativity, quality, and enduring love for our iconic frozen treats," says Bentley King, U.S. head of Ice Cream Operations at Unilever. "There are more surprises to come from our ice cream brands throughout the year, and we can't wait to make more memories with our fans."

[Read more: New Launches in the Frozen Foods Aisle]

New launches include: 

Talenti Gelato Layers expands its extraordinary lineup of deconstructed, decadent desserts with three bakery-inspired varieties. The signature clear jar features five indulgent layers crafted with premium ingredients. 

• The Chocolate Chip Cookie Batter includes five layers of cookie like a chocolate chip cookie gelato, crumbly shortbread cookie, gooey (and edible) cookie batter, vanilla gelato and a chocolate cookie base.
• The Italian Tiramisu flavor comes with mascarpone gelato, sweet vanilla cookies, espresso chocolate fudge, cold brew coffee sorbetto and another base layer of vanilla cookies.
• The Snickerdoodle Cookie is a cinnamon-spiced symphony with two layers of cinnamon churros topped with Snickerdoodle cookie gelato, edible Snickerdoodle cookie batter and vanilla gelato.

Breyers is introducing its S'mores Campfire Collection.

• Campfire Collection S'mores 48 oz. Tub and Pints: Starts with a base of toasted marshmallow and crunchy graham cracker, then add chocolate swirls made with real Hershey's milk chocolate.
• Campfire Collection S'mores Bar (in stores and out-of-home): The S'mores Bar has a core of toasted marshmallow base surrounded by a chocolate layer made with real Hershey's milk chocolate. The bar is then coated in graham crackers.
• Campfire Collection Sandwich: Introducing our S'mores Sandwich. The filling is toasted marshmallow base infused with chocolate swirls made with real Hershey's milk chocolate, all between two graham cracker wafers.
• Non-Dairy Chocolate: Breyers Non-Dairy Chocolate delivers a classic flavor and signature creamy texture with an oat-milk base.
• Carb Smart Strawberry Bars: The Carb Smart Strawberry Bars are a delicious, lower-carb frozen bar made for fruit lovers. It's a portion controlled treat.
• Carb Smart Rocky Road: Carb Smart Rocky Road delivers Breyers' signature creamy texture in an indulgent, winning flavor made for chocolate lovers. It's a lower carb chocolate and marshmallow base swirled with chocolatey almond pieces,
• Breyers x Good Humor Strawberry Shortcake Tub: The tub, features vibrant strawberry swirled with creamy vanilla and signature Good Humor cake crumbles. 

Popsicle unveils a playful lineup that reimagines beloved characters and bold flavors, including:

• Buzz Lightyear Rocket Pop: This nostalgic character ice pop has a blend of mixed berry, lime, and lemon flavors.
• Grogu Frozen Bars: Made with real milk, these treats feature mint and milk chocolate flavors and are colored from natural sources.
• Olaf: The bars are made with real milk and feature chocolate, vanilla and caramel flavors and colors from natural sources.
• Spider-Man: The iconic Spider-Man from Popsicle is now available at stores, and includes a strawberry, blue raspberry and lime pop shaped like Marvel Super Hero, Spider-Man.
• Jolly Rancher Sours Ice Pops: Enjoy a new experience with these Sour Jolly Rancher ice pops – your favorite flavors with a sour twist.  

Magnum introduces a decadent ice cream bar to its portfolio. Made with 39% cacao, the Magnum Chocolate Ice Cream Bar is crafted with creamy vanilla bean ice cream dipped in a delectable, cracking milk chocolate shell for an unforgettable unique taste.

Good Humor revived a 90s classic with the updated Candy Center Bar this past October, available exclusively at Walmart. Now, the Candy Center Bar is rolling out to grocery stores nationwide. The Candy Center Bar has a rich chocolatey core with a hint of hazelnut, surrounded by a creamy vanilla frozen dessert and a crispy chocolatey outer shell, creating the ultimate multi-textured eating experience.

• Good Humor Chemisse Coconut and Pineapple: This bar is a blend of creamy coconut frozen dessert coated in a layer of refreshing pineapple water ice.
• Good Humor Coconut and Strawberry: This bar is a blend of creamy coconut frozen dessert coated in a layer of refreshing strawberry water ice.
• A Good Humor Holanda Solero Lime is a frozen dessert made with limes from sustainable farms, each pop is a source of Vitamin C and contains only 60 calories per serving.

Klondike will release duo of cones with Good Humor Strawberry Shortcake and Vanilla Chillin' pack. These cones will take consumers back to chasing the ice cream truck, enjoying the nostalgic taste of strawberry and vanilla dessert with strawberry sauce, topped with cake crunchies. Vanilla Chillin' features the classic vanilla dessert with chocolate sauce. Both cones have crispy wafer shells and rich chocolatey tips.