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Vitamins, Diet and Sports Nutrition

  • Swisse Wellness places 15 supplements on Walgreens shelves

    CHICAGO — Swisse Wellness, one of Australia's leading multivitamin brands, on Thursday announced availability of 15 of its most popular multivitamins and dietary supplements through Walgreens. 

    "We are impressed by Swisse's growth, commitment to its principles and the research investment in the premium quality of their multivitamins and supplements," stated Robert Tompkins, divisional VP and general merchandise manager for Walgreens.  

  • Schiff Nutrition launches Valentine's Day marketing campaign behind MegaRed

    NEW YORK — Schiff Nutrition Group and M&C Saatchi NY on Tuesday launched a Valentine’s Day marketing campaign — “Whose Heart Do You Love” — in support of MegaRed krill oil supplements. 

  • Survey: 8-in-10 workout enthusiasts don't have post-workout nutrition plan

    ABBOTT PARK, Ill. — According to a national survey of fitness enthusiasts who exercise three or more times a week, 82% admitted to falling short when it comes to post-workout nutrition habits, Abbott announced Tuesday. 

    The results of the survey from Abbott's EAS Sports Nutrition uncover a gap between Americans' knowledge surrounding post-workout nutrition and their desire to improve their fitness routines and results.

  • Titan Medical Enterprises shut down after violating drug, supplement good manufacturing practices

    SILVER SPRING, Md. — A federal judge has ordered a California company and its owner to stop manufacturing and distributing drugs and dietary supplements in domestic commerce until their manufacturing operations comply with the Federal Food, Drug, and Cosmetic Act, the Food and Drug Administration reported Friday. 

  • Satisfaction study: Packaging can influence purchase intent, customer satisfaction

    RICHMOND, Va. — MeadWestvaco Corporation on Thursday launched its inaugural consumer satisfaction study, “Packaging Matters.” The study explores the role of packaging in product satisfaction as consumers purchase, transport, use and dispose of products across 10 different categories. 

  • Sergeant's Pet Care Products taps Tiffani Thiessen for pet health awareness campaign

    OMAHA, Neb. — Sergeant's Pet Care Products on Wednesday embarked on an awareness campaign alerting pet owners on how to keep their pets healthy. 

  • WHO updates consumption guidelines for salt, potassium

    GENEVA — Adults should consume less than 2,000 mg of sodium, or 5 grams of salt, and at least 3,510 mg of potassium per day, according to new guidelines issued by the World Health Organization last week. A person with either elevated sodium levels and low potassium levels could be at risk of raised blood pressure which increases the risk of heart disease and stroke.

    Currently, most people consume too much sodium and not enough potassium.

  • SymphonyIRI: Merchandising support down across almost half of all categories, new media to blame

    CHICAGO — With the path to purchase evolving, merchandising has increased across just more than half of CPG categories and declined in 47% of categories, SymphonyIRI Group reported Tuesday. 

    The drug channel has seen the most erosion in merchandising support, with declines in 60% of the categories within the channel in 2012.

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