Allergy

WAUKESHA, Wis. — Hamacher Resource Group on Wednesday introduced a new infographic series to help community pharmacies maximize sales. "Increasing the Market Basket — Ideas for Cross-Selling Merchandise," offers suggested complementary items to add to front-end health, beauty and wellness departments as space is available to improve the shopper experience and increase impulse purchases.

In April, Drug Store News and Mack Elevation co-hosted the third annual New General Market Summit. The one-day thought leadership event examined the changing face of the American shopper — driven not only by the growth of multicultural and millennial consumers but also by the influence these consumers are having on all consumers — and how the best brands are able to connect on an emotional level, as well as build community and advocacy with an ever-more diverse consumer.

SOLON, Ohio and SAN FRANCISCO — Efficient Collaborative Retail Marketing has acquired a technology company that has been changing how retailers discover new suppliers.

The company on Tuesday announced the acquisition of RangeMe, which streamlines new product discovery in a way that ECRM said will complement the foundation it has laid in helping buyers discover new products and improve category planning effectiveness.

RIDGEWATER, N.J. — Sanofi Consumer Healthcare – the makers of Allegra Allergy – on Thursday announced that it is supporting Bike to Work Day events across the country as a way to help reduce air pollution and to get more people outdoors this spring.

CHATTANOOGA, Tenn. — Sanofi posted first quarter gains of 18.7% across its U.S. consumer healthcare business, the company reported Friday, reaching sales of $380.1 million. The growth was driven in large part by the February launch of the Xyzal Allergy 24HR, which generated $47 million in sales in just two months on the shelf.  

NEW YORK — The Weather Company on Tuesday renewed its collaboration with GSK Consumer Healthcare and PHD Media Worldwide. As part of their continued relationship, Weather has introduced an enhanced Allergy Tracker, which includes increased personalization capabilities. The Allergy Tracker also delivers a comprehensive experience where all the variables around managing allergies is available in the same place, including current weather conditions, hyper-local allergy reports, expanded forecasts and editorial content.

ANN ARBOR, Mich. — Dosing, labeling and a seemingly endless range of allergy medication options can make picking the right medicine a complicated task for some parents, according to the C.S. Mott Children's Hospital National Poll on Children's Health at the University of Michigan, released Monday.