ARTICLES BY THIS AUTHOR
- 8/26/2022
Sigma Beauty goes for fairytale twist with ‘Alice in Wonderland’ collection
The collection is inspired by characters, songs and moments from the classic film. - 8/26/2022
Hostess previews fall, Halloween-inspired treats
Hostess is offering six fall-flavored treats, including a Halloween-inspired lineup inspired by its classic snacks. - 8/24/2022
GNC exclusively launches The Honest Company supplements
Four new supplements from The Honest Company that GNC will carry include three for overall wellness and one for postpartum care. - 8/23/2022
KVD Beauty takes lipsticks to next level with Everlasting Hyperlight collection
The Everlasting Hyperlight Liquid Lipstick is formulated to last like a liquid lipstick but feel like a vapor, the company said. - 8/23/2022
Hidden Valley Ranch, Truff add twist to popular condiments
The Truff x Hidden Valley Ranch union features the spice of red chiles, the umami depth of black truffles and the tangy creaminess of ranch dressing. - 8/22/2022
Dole innovates frozen fruit aisle with functional smoothies
Dole Boosted Blends Berry Spark features a mix of blueberries, bananas, blackberries, dark cherries, acai and flax. - 8/22/2022
Dr. Squatch rolls out 2nd Star Wars-inspired collection
The New Legends From The Skywalker Saga collection features four limited-edition soaps inspired by episode 9. - 8/19/2022
Maëlys expands availability of body care products to Ulta Beauty
The brand announced an exclusive retail partnership with Ulta Beauty, which kicks off its omnichannel expansion after a direct-to-consumer approach, the company said. - 8/19/2022
Yerbaé takes on fall with pumpkin spice-inspired energy drink
Yerbaé’s pumpkin spice energy drink contains 160 mg of natural caffeine from the South American herb yerba mate, the company said. - 8/18/2022
Hydration needs on the rise for curly, textured tresses
Beauty brands with products targeting women of color and multicultural hair types are responding to the demand for cleaner products and consumers’ changes in styling and maintenance needs.