Entertainment Tie-ins / Licensing

McRae will make her campaign debut alongside the brand’s global innovation partner, Dr. Muneeb Shah, to highlight how stress and overthinking can affect the skin.

DSN spoke to Daiya’s chief marketing officer, John Kelly, about the event and beyond.

OPI and Wingstop are kicking off the “Snack in :60” challenge with help from content creator and internet personality Ashtin Earle.

In the campaign video, Trainor is cast as the first captain of e.l.f. Air, which aims to challenge aviation norms.

Band-Aid Brand is honoring the 50th anniversary of its “Stuck on You” jingle by bringing back its classic tin packaging for a limited time.

The NYXTape will be released in partnership with SoundOn, which helps artists earn royalties for their music and connect with the TikTok community.

The Limited Edition Post Malone Oreo Cookies feature a swirled crème that combines salted caramel and shortbread flavors sandwiched between a chocolate and golden cookie.

The line includes two Wedding Cake flavored products—creamer and iced coffee—and a Chocolate Covered Strawberry flavored creamer.