Maybelline New York named partner of TCS New York City Marathon by New York Road RunnersMaybelline New York has been named the first cosmetics partner of the TCS New York City Marathon. Musician Dustin Lynch becomes Beard Club equity partnerLynch will work with the brand on product development, marketing campaigns and events that will bring his distinct style and vision to the Beard Club community. Hellmann’s Mayonnaise, athlete Will Levis launch condiment-inspired parfum Will Levis No. 8 features notes of tart mayonnaise accord, parsley, musk and vanilla with coffee undertones, the company shared. Gillette, Xbox come together for Gillette P1 Program The companies are offering an integrated experience that includes custom in-game content for players. Madison Reed debuts ColorWonder campaign starring college women athletes The brand is introducing consumers to its latest hair coloring product by rolling out a campaign that features college women athletes. Procter & Gamble opens salon in Olympic, Paralympic Village Athletes and staff will have access to inclusive hair care, grooming and nail treatments from Procter & Gamble’s brands. Simone Biles named K18 brand ambassador As brand ambassador for K18, Simone Biles will showcase how her hair routine promotes self-expression without sacrificing hair health. Cetaphil’s new campaign challenges men to open up about skin care The new campaign is calling on men to open up about skin care through a natural conversation held on their own terms. Kiss Products names Olympic Gymnast Suni Lee brand ambassador Kiss Products is welcoming Olympic Gymnast Suni Lee as its newest brand ambassador for the Salon X-tend LED Soft Gel System. Milani Cosmetics’ ‘Face Set. Mind Set.’ campaign features top women athletes The campaign will celebrate how setting one’s makeup with the brand’s Make It Last Setting Spray can help boost confidence and mentally prepare users for whatever is ahead. First Previous 2 3 4 5 6 Next Last
