The Los Angeles-based company will be expanding its retail availability with Big Geyser, an independent non-alcoholic beverage distributor in the metro New York area.
The candy and snacks categories are performing quite well at retail, thanks to a combination of product introductions, strong marketing and the basic desire of many shoppers to throw some tasty merchandise into their shopping carts.
The HRG team researched competitors in both the vegan and frozen food space and then tapped into their experience in branding to create a new package design.
The company announced nationwide distribution to previously released ready-to-go options, and added the Unsweetened Strawberry Apple Green Craft Iced Tea to its portfolio.