-
Tostitos looks to rescue parties everywhere with new website
PLANO, Texas — Tostitos has launched a new online resource in partnership with entertaining expert Courtney Dial-Whitmore.
Housed on Frito-Lay's Facebook page, Tostitos Fiesta 411 is designed to provide consumers with ideas for planning and creating perfect at-home cantina-style parties, complete with the perfect snacks. The resource's debut is in line with launch of the limited-edition Tostitos Thins tortilla chips, which are exclusively available at Target stores through mid-July.
-
Chicken of the Sea introduces no-drain tuna
SAN DIEGO — Chicken of the Sea is pairing its canned tuna with what the company calls "breakthrough technology."
New Chicken of the Sea has launched no-drain tuna, which offers the company's solid, steak-like tuna in every can without the need for draining. The package also touts an easy-to-open convenient lid.
John Sawyer, SVP sales and marketing for Chicken of the Sea International, said the company is the first brand in the United States to offer the technology, which has experienced great success in overseas markets.