Consumables

LOS ANGELES — Pacific Shore Holdings has added a caffeinated, sugar-free gum to its Energy-X portfolio.

New Energy-X chewing gum is available in a spearmint flavor and contains 55 mg of caffeine, the company said. The Energy-X line will expand to include a caffeinated gum that features 102 mg of caffeine and will be infused with green tea extract.

The company currently markets Energy-X lip balm products and is slated to launch an Energy-X protein power bar.

MOUNT OLIVE, N.J. — Mars Chocolate North America is moving into the healthy snack space. The company recently introduced GoodnessKnows snack squares — fruit and nut bars made without artificial ingredients, colors or flavors.


CHICAGO — The sauces and marinades market has experienced a 20% upswing in U.S. retail sales between 2005 and 2010, and is expected to increase an additional 19% by 2015.

SUPPLIER NEWS — SnackWell’s has overhauled its line of products for women with new portioned, indulgent snacks. The brand, which is owned by Kraft Foods, said the latest SnackWell’s treats will range from 100 to 150 calories per pack. The products, along with such classic SnackWell’s treats as devil’s food cookie cakes and creme sandwich cookies, will feature new and modern packaging. They made their debut nationwide in mid-April with a suggested retail price of $3.19 per box; each box features five individually portioned packs.


CHICAGO — Iced tea brand AriZona has updated its packaging mix to include 12-packs of its 11.5-oz. cans.

The company said its ready-to-drink beverages will feature packaging by Rexam to help the company further expand into the mass market.

Spice consumption is at an all-time high as consumers’ changing palates are craving more flavor. During the 1950s, Americans stocked less than 10 spices in their pantries. Today, the average American’s pantry includes up to 40 different and diverse spices, according to research from McCormick & Co.


NEW YORK — The world's largest consumer-voted program that recognizes innovation in consumer packaged goods is calling on brands to submit their newest products.

HACKETTSTOWN, N.J. — Mars Chocolate is putting emphasis on its Twix and Snickers candies with two respective campaigns.

Twix's Pause Like You Mean It campaign will include the "Pick Your Pause" on-pack promotion, where consumers instantly can win more than 250,000, as well as the chance to win a $50,000 grand-prize sweepstakes called “The Perfect Pause.” The campaign also will be supported through digital promotion on music and gaming websites and social media outreach.