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Frito-Lay goes ‘au naturale’
PLANO, Texas — Frito-Lay has vowed to reformulate the ingredient mix of about half of its snack products to be completely natural — including three of its biggest brands: Lay's, Tostitos and Sunchips — by the end of 2011, the company announced Tuesday. Once reformulated, the products will contain only all-natural ingredients, and will include no artificial or synthetic ingredients, no artificial flavors and no preservatives, including MSG. The company maintained that the changes will not impact the products’ flavor.
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Post Foods puts ‘Pebbles’ brands on a diet
PARSIPPANY, N.J. — Post Foods has announced that as of January 2011, the company’s Fruity and Cocoa Pebbles cereal will have a lower sugar content — 9 g per serving — in an effort to address the rise in nutritional concerns among Americans, the company noted last week.
The rice-based cereal brands also will be certified as gluten free — a relatively unique distinction in the cereal category, according to Post Foods.