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Analysts provide outlook for 2012
NEW YORK — A wide range of factors and "moving parts" will likely make 2012 a challenging year for pharmacy retailers as the economy, generic drugs and the dispute between Walgreens and Express Scripts figure prominently, analysts say.
Still, they say, various factors may serve to benefit drug stores and other retailers that operate pharmacies.
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The top promoted brands of 2011 revealed
SOLON, Ohio — An analysis conducted by ECRM of retailers’ ad circulars during 2011 showed some familiar names dominated the list of top promoted brands and revealed some interesting movements among others.
The ECRM report showed use of circular print ads grew by 5.5% in 2011 despite increased activity overall in the areas of online, mobile and social.