Hair

Splat’s Double Lift, available in four shades, features aloe vera and soy protein to moisturize and boost color saturation, the company said.

Briogeo’s clean hair care products are joining the Conscious Beauty at Ulta Beauty initiative and the Salon at Ulta Beauty experience.

Garnier unveiled an extensive list of hair care offerings from its Fructis and Whole Blends lines hitting shelves in January.

The brand’s Pro Remedy line offers color care products that are designed to help nourish hair that has been damaged by processes using hair colorant, bleach and heat. 

Berry will be featured in Finishing Touch Flawless’ new multimedia campaign, which will span television, print, digital and social media. 

No Fade Fresh’s founder and CEO, Leland Hirsch, discusses how the pandemic gave an opening for the brand’s products to get on store shelves.

Overtone’s The Fader Clarifying Shampoo is a pH-balanced hair cleanser that removes impurities from the hair and buildup from the scalp, the company said.

COVID-19 may have tangled the economy, but it actually has helped build sales within the hair care category.