In this Issue

RONKONKOMA, N.Y. — Piping Rock Health Products is taking advantage of what is fast becoming a piping hot aromatherapy line with a recently announced expansion that adds 15 new products.

After a hiccup in the iron supplement production chain last year, iron is looking solid for a resurgence in sales. Such brands as Feosol, powered by Meda Consumer, are ramping up messaging to such traditional target markets as young women with heavy menstruation, pregnant women and the aging population, all consumer bases who may need to supplement their diets with iron.

FLORHAM PARK, N.J. — Hisamitsu America recently launched a new Salonpas Pain Relieving Patch, featuring a latex-free patch with beige stretchable fabric with rounder corners, larger size patches, enhanced adhesion, peel resistance and improved effectiveness.

There are ample opportunities for up-and-coming cosmetics lines to squeeze onto mass walls as the industry awaits the transition of several lines from Procter & Gamble to Coty, along with the final verdict on whether or not Revlon is on the block.

Mark your calendars, because on Aug. 5 the world will be tuning into coverage of the 2016 Summer Olympics in Brazil, and shortly thereafter millions of weekend warriors and fantasy athletes will be looking on drug store shelves for the latest kinesiology tape or copper compression wraps to either relieve the aches and pains generated by pick-up basketball games or beach volleyball tournaments, or to prevent sore muscles in the first place.

BOULDER, Colo. — Hain Celestial worked with brand agency CBX to rework its Avalon Organics brand and freshen its positioning. Avalon Organics got its start back when organic personal care products were primarily purchased by well-educated, high-income females in their 30s or 40s with children, noted Gregg Lipman, managing partner at CBX. “Avalon Organics earned a reputation for offering the highest possible quality personal care products,” he said.

FAIRFIELD, Calif. — Jelly Belly brought its reputation for delicious flavors and high quality to the organic snack category with the launch of Organic Jelly Beans in 10 assorted fruit flavors and five sour flavors, as well as Organic Fruit Flavored Snacks. Organic Fruit Flavored Snacks now are available in bags with a mix of six fruit flavors. The line includes a rainforest animal design packaged in boxes with six individual serving-size bags.

A slowdown in the once revved-up anti-aging segment in the skin care category has brands and retailers looking for more fertile options.