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  • New insights show what kind of packaging excites lip balm shoppers
    OAK BROOK, Ill. — New insights from rigid packaging company TricorBraun has found that  when it comes to lip balm packaging, consumers are partial to packaging that makes using lip balm fun and focuses on portability and ease of use. 
     

  • Ulta’s growth to continue with 100 stores in 2017
    There is no denying it: Ulta Salon Cosmetics & Fragrance is on a roll.
     
    The retailer will open 100 stores this year, including its first-ever location in Manhattan.
     
    Shares of Ulta rose 38% last year, about four times higher than the Standard & Poor’s 500 Index’s gain, Bloomberg reported, and its annual revenue has quadrupled to $3.9 billion since it went public 10 years ago.
     

  • Beauty app-splosion

    Beauty brands are rushing to add apps as a ploy to allow shoppers to experiment with beauty more often, while also eliminating the need for consumers to return products because of disappointment in shades. If a brand doesn’t have an app now, it probably will this year.

    (To view the full Beauty Trends Report, click here.)

    L’Oréal kicked off the trend two years ago with Makeup Genius, but many others have been quick on its heels.

  • From brows to lashes and lips, color cosmetic sales are trending up

    From the hot color segments to new product launches, here is what you need to know about the beauty business in 2017.

    (To view the full Beauty Trends Report, click here.)

    Mass market color cosmetics sales continue to climb, driven primarily by adventurous millennials.

  • Retailers such as CVS will provide a majority of growth for e.l.f. moving forward

    NEW YORK — Existing nationals retailers selling its products, such as CVS and Target, will be provide a majority of growth for e.l.f. moving forward, CEO Tarang Amin said in an interview with Investors Business Daily.

  • These beauty products may be flying off shelves this winter

    NBC's Today show spoke with some of Hollywood's top celebrity beauty experts to get the scoop on the best drug store beauty products to help battle the winter elements.

    The network also highlighted the beauty products in one of its beauty segments and in a feature online.

    The majority of the products can be found at drug and mass retailers.

    To see the list, click here.

     

     

  • Priyanka Chopra is the new ambassador of this beauty brand

    CINCINNATI — Actress, film producer and philanthropist Priyanka Chopra is joining a roster of women around the globe as Pantene’s newest Global Brand Ambassador.

    Chopra will be the face of Pantene’s new campaign celebrating the Brand’s biggest shampoo launch in 30 years: Pantene Pro-V’s new Shampoo formulas that go beyond washing to fuel hair from within. Pantene’s new shampoos claim to fuel hair with the nutrients it needs to be strong from the core to endure the stressors it faces day in and day out.

  • Coty to launch new marketing strategy for Sally Hansen brand

    NEW YORK — Coty is forming a new global partnership with creative agency Anomaly to sharpen Sally Hansen’s positioning and help drive growth for one of the largest nail brands in the world.

    According to Coty, Anomaly will work with Sally Hansen on all aspects of the brand, including TV, print, social and owned channels, point of sale and in-store brand expression. The first campaign from this partnership will debut in 2017.

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