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  • Changing consumer desires have slowed color cosmetics growth in 2017

    Although the U.S. color cosmetics market has seen a 2% increase so far this year, growth is sluggish across individual segments, according to new research by Mintel. Consumer desire for simplified makeup routines have affected lip, facial and eye cosmetics — each of which has grown about two percentage points slower this year compared with last year.

  • Estée Lauder launches second capsule collection with Victoria Beckham

    NEW YORK — Estée Lauder has unveiled its campaign for a second limited-edition makeup collection with fashion designer Victoria Beckham.

    The new Victoria Beckham Estée Lauder makeup collection will be available beginning September 2017 at select retailers globally, as well as victoriabeckham.com, esteelauder.com and Victoria Beckham's flagship 36 Dover Street London store. Beckham will front the digital and print campaign, with imagery shot by photographer Lachlan Bailey in New York.

  • L'Oréal Paris to unveil new lipstick on National Lipstick Day

    NEW YORK — L'Oréal Paris has timed the debut of its new Colour Riche Matte Lipstick for Saturday, July 29 — National Lipstick Day.

  • Pixi Beauty launches on YouCam makeup

    NEW YORK — Pixi Beauty has announced a new partnership with Perfect to bring a collection of its products to the company’s YouCam Makeup app. More than 50 Pixi products will be available for augmented reality try-on within the app, including its Multibalms, Endless Silky Eye Pens and its new five-product line of MatteLast liquid lip colors.

  • Estée Lauder adds chatbot to e-commerce offerings

    NEW YORK — Estée Lauder is expanding its omnichannel reach and its partnership with ModiFace by bringing a conversational lipstick advisor to its flagship brand’s e-commerce offerings.

    With the chatbot, Estée Lauder shoppers can search for and virtually try on the full assortment of Estée Lauder’s lipstick shades, take a quiz that will provide personalized shade recommendations based on the shopper’s preferences and perform a search by color, allowing them to search for lipsticks based on any photo.

  • Yellow Wood closes sale of PDC brands

    BOSTON — PDC Brands, whose portfolio includes such personal care and beauty brands as Dr. Teal’s, Cantu, Body Fantasies, BOD Man and Eylure, has officially been sold to CVC Capital Partners. Yellow Wood Partners picked up roughly $1.42 billion for the company, which it acquired five years ago.
     
  • Top brands glitter, gloss and glow

    The Makeup Show NYC kicked off in May, with an address from director of artistry James Vincent. As a makeup artist with decades of experience working in every facet of the industry, Vincent offered a firsthand account of the trends that are fueling social media, driving sales and shaping product development.

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