New Products

LONDON — GlaxoSmithKline on Wednesday announced that the Food and Drug Administration approved Incruse Ellipta (umeclidinium), which is used for the treatment of airflow obstruction in patients with chronic obstructive pulmonary disease, or COPD, including chronic bronchitis and/or emphysema.

Umeclidinium is the company's first once-daily anticholinergic, a type of bronchodilator also known as a long-acting muscarinic antagonis and is contained in the Ellipta inhaler. The FDA-approved strength is 62.5-mcg.

HACKETTSTOWN, N.J. — M&M's brand announced the introduction of Mega Milk Chocolate candies, which have three times the chocolate of a regular M&M's brand milk chocolate candy. The brand's Mega Peanut Chocolate Candies also boast more chocolate as well as a bigger peanut on average when compare to the regular M&M's Peanut Chocolate Candies.

EMERYVILLE, Calif. — LeapFrog Enterprises, which specializes in educational entertainment for children, on Thursday announced the introduction of LeapBand, the first wearable activity tracker designed for kids that encourages active play and healthy habits.

NEW YORK — Professional skateboarder Paul Rodriguez, also known as “P-Rod,” is partnering with Unilever’s Axe men’s grooming brand to take his style off the board and into the personal care aisles.

GREENVILLE, S.C. -- Bi-Lo on Thursday announced Kuddles, a new line of formula, diaper and baby essentials that will be available exclusively in its stores.

The exclusive Kuddles baby brand line features:

BETHLEHEM, Pa. — Peeps, a brand from Just Born Quality Confections, on Thursday announced the biggest new product launch in the company's 61-year history. The new confection, Peeps Minis, will give consumers the chance to snack on mini-sized marshmallow chicks throughout the year.

The minis come in three flavors — strawberry creme, chocolate creme and sour watermelon — and will be available in a resealable 24-count stand-up bag in candy aisles.

STAMFORD, Conn. — Purdue Pharma on Wednesday announced that it filed a new drug application with the Food and Drug Administration to market a hydrocodone bitartrate tablet.

The pain medication was formulated to incorporate abuse-deterrent technology, making the drug more difficult to manipulate for the purpose of abuse, the company said. Data from clinical trials of the investigational medicine were presented at the 33rd Annual Scientific Meeting of the American Pain Society in Tampa, Fla.

BROOMFIELD, Colo. — Horizon, a national organic dairy brand, on Tuesday announced the launch of a line of new snack products, which include Horizon Snack Crackers, Sandwich Crackers and Snack Grahams. These items are part of the company's journey outside of the dairy case and come on the heels of several Mac & Cheese products in January.