New Products

IRVINE, Calif. — Healthcare Data Solutions on Thursday announced that they were named Concur App Center “Partner of the Year” for the second consecutive year. In 2012, HDS and Concur, a provider of spend management services, formed a partnership to deliver real-time access to HDS for Concur expense clients. The resulting cloud-based application, HDSverify for Concur Connect, allows Concur users to locate and verify healthcare provider information for spend tracking and Sunshine Act reporting. 

CINCINNATI — In time for spring allergy season, Procter & Gamble has introduced Febreze Fabric Refresher Allergen Reducer, a product that eliminates odors and reduces up to 95% of inanimate allergens from pollen, pet dander and dust mite matter that can become airborne from fabrics after making their way into the home.    

For the launch, P&G has partnered with The Weather Channel’s newest anchor, Sam Champion, to educate consumers on the connection between the outdoor pollen count and allergens in the home.

STOCKHOLM — With its range of Luna skin care devices that promise to offer a completely new approach to skin care, Swedish brand Foreo is making waves in the beauty device market.

NEW YORK — SheaMoisture has made its foray into the color cosmetics segment with the April launch of its new “A Better Way to Beautiful” collection at Target.

WATSONVILLE, Calif. — Nordic Naturals introduced Vitamin C Gummies, providing 250 mg of vitamin C. With a tart tangerine flavor, Vitamin C Gummies are chewable gummy slices for kids 4 years and older.

The product is pectin-based, and free of gelatin, artificial colors, artificial flavors, preservatives and allergens, including gluten, milk, eggs, tree nuts, peanuts and soy.
 

Hyland’s has developed a virtual clinic in how to target the new mom niche with meaningful messaging that results in a Hyland’s Baby product being placed in the nursery. And the proof is in the sales. Hyland’s Baby generated $5.7 million, up 294.7%, for the 52 weeks ended Dec. 29, 2013, across total U.S. multi-outlets, according to IRI.

HACKETTSTOWN, N.J. — Mars Chocolate North America is launching a number of treats for Halloween 2014. The Halloween chocolate category exceeded $1 billion in sales for the first time in 2013, with an increase of 6.4% over the previous year, according to Mars.

TWIX had a strong Halloween selling season last year, and this year Mars will bring TWIX Brand Ghost Singles to the market. The shapes segment continues to grow, with 62% of consumers purchasing shapes at Halloween.