New Products

NEW YORK — A new line of cleaning products named after a Discovery Channel show has hit the market.

Named after "Dirty Jobs," My Dirty Jobs cleaning products include items designed for laundry, kitchen, carpet and bathroom use. Each product features a heavy-duty, oxygen powered stain remover called Dirty Jobs Complete, which is produced with an original formula featuring an increased concentration of oxygen-powered enzymes, making it one of the most advanced stain removers on the market, the company said.

DETROIT — Avanti Press recently launched 28 new greeting card designs at the 2012 National Stationery Show in New York.

Combining its Avanti photographic humor brand with its illustrated companion, A*Press, the new cards "satisfy a wide spectrum of sending needs," Avanti's VP business development Marc Trobman said. Avanti Press has rolled out 18 fun-flavored cards celebrating the "grills, thrills and spills of summer," while nine new cards debuted under the A*Press brand for the birthday, anniversary and support categories.

NEW YORK — Coty's Sally Hansen brand has introduced its new Magnetic Nail Color to create a 3D nail effect in seconds.

The formula has been specially developed with metallic particles to create a pattern on the nail using magnetic forces. As the magnet is held over the nail, the iron filings in the formula gravitate toward the magnet forming the pattern/design hidden in the magnet.

How it works:

DALLAS — Kimberly-Clark has partnered with Marvel Entertainment to bring the latter’s Spider-Man character to GoodNites underwear.

Marking the first use of licensed characters by the GoodNites brand, the underwear for boys will feature graphics of the famed web-crawler for a limited time beginning this month.

NORTHBROOK, Ill. — DiGiorno is looking to deliver pizza in new ways with the launch of new pizza dipping strips and Italian Style Favorites pizza.

DiGiorno pizza dipping strips, available in pepperoni, three meat and four cheese varieties, feature the combination of a DiGiorno thick crust pizza, in twelve easy pull-apart strips and two dipping sauces: marinara and garlic.

WINSTON-SALEM, N.C. — Hanes is bringing its Tagless concept to its men's underwear bottoms.

A decade after introducing its Tagless undershirts, the brand said the introduction of its Tagless briefs, boxers and boxer briefs are designed to address the unmet needs voiced by male consumers and underscores the brand's continued commitment to ensure the ultimate in comfort with each new product innovation.

PURCHASE, N.Y. — Sierra Mist Natural has rolled out a new flavor in time for summer.

Similar to the trademark flavor, Strawberry Kiwi Splash is made with real sugar and and is free of artificial additives or preservatives.

As part of the launch, the brand has kicked off a Facebook contest through which five families will win a vacation to the Grand Canyon. The contest ends July 31.

LAKE FOREST, Ill. — Reynolds Consumer Products has expanded its Hefty brand to include new Hefty slider bags.

Available in storage, freezer, jumbo and sandwich varieties, the new bags feature a reengineered seal with the patented MaxLock track design to keep the bag secure, whether it's shaken, dropped or stacked.